The wheel, indoor plumbing, the printing press, the steam engine, the lightbulb, the telephone, automobiles, airplanes, and computers… what do these things have in common? Each of these changed the world as the people of that time knew it. They are transformational technologies.
As a microcosm of the world at large, the community association management industry has undergone some transformation of its own. In his session at the CAMfire conference in St. Petersburg, Florida, Kevin Ergenbright demonstrated the transformational technologies that defined community association management in the past, and explored the technologies that will transform the future of the industry.
How can your CAM Management company leverage these transformational technologies?
Cloud computing is the use of computing resources over a network (the Internet). We use cloud computing all the time! In banking, phone and tablet usage, online shopping, Internet backups (dropbox, etc.) photo sharing, and so much more! If you’re fine using it for personal reasons, why not use it for your property management company?
Transitioning from old tech to new tech isn't always easy. There are going to be pain points and people resistant to change, but press on!
At the turn of the century in Pennsylvania, the government attempted to deal with the issue of cars (the transformational tech) causing horses (the old tech) to shy. They passed a law stating:
Any motorist who sights a team of horses coming toward him must pull well off the road, cover his car with a blanket or canvas that blends with the countryside, and let the horses pass. If the horses appear skittish, the motorist must take his car apart, piece by piece, and hide it under the nearest bushes.
But progress marches on, and today, you'll be hard pressed to see a horse on a paved road unless you live in Amish country.
The simple truth is that your customers and homeowners are already using these transformational technologies in their every day lives. And the consequences of not adopting can be dire for your business.